Sponsorship & Advertising
Partner with MWR aboard Navy Region Southwest San Diego and reach the military market that contributes $44.7 billion to the local economy! According to the San Diego Military Advisory Council military economic impact study, in 2017, $23.3 billion national security dollars were spent in the San Diego area causing a ripple effect of $44.7 billion benefiting the local economy.
Promote your company through Morale, Welfare and Recreation (MWR) advertising opportunities and be recognized for your commanding position as a market and community leader in support of the military. When you support our military with your advertising messages, you are building awareness and desirability for your company, product or service to San Diego’s 500,000+ military member community.
MWR advertising is placed in high-traffic zones located in more than 108 facilities on six Navy installations in San Diego County: Naval Air Station North Island, Naval Amphibious Base, Naval Base Point Loma – Harbor Drive Annex, Naval Base Point Loma – Main Base, Naval Base San Diego and Naval Medical Center San Diego.
Get your share of the military market now! Contact us today for information on how you can reserve your preferred advertising in our Wavewinds magazine, digital signage, theaters, banners, posters, countertop signs or our MWR vehicles. Start building your brand awareness with San Diego’s military consumers.
For advertising opportunities contact MWR Sponsorship by calling 619-532-2935 or via sponsorship@mwrsw.com
WHO WE SERVE
- Naval Air Station North Island (NASNI)
- Naval Amphibious Base, Coronado (NAB)
- Naval Base San Diego (NBSD)
- Naval Base Point Loma (NBPL)
- Naval Base Point Loma, Harbor Drive Annex
- Naval Medical Center San Diego (Balboa Hospital)
FACTS ABOUT SAN DIEGO NAVAL BASES
Sponsorship with MWR puts you in direct contact with over 500,000 military community members in their workplaces, their homes and online in San Diego County.- $23.3 Billion direct military spending in the local economy
- $19.6 Billion salaries and other compensation for active-duty, reservists and civilians
- $8.6 Billion procurement outlays
- $4.6 Billion retirement and veterans benefits
- $44.7 Billion ripple effect of gross regional product (GRP) for local economy
- $151 Million tourism revenue 300,000+ military sector jobs (one in five jobs in the county)
MILITARY DEMOGRAPHICS
- 100% MWR patrons shop at off-base department or specialty stores; averaging 4.3 visits per month
- 95% Plan on furthering their education and can receive up to $3,500 in tuition assistance
- 73% Active duty male, average age is 26 and average length of service is 10.2 years
- 73% Active duty live off base
- 61% Plan on buying a new vehicle within twelve months
- 55% Are married
- 15% Are officers
Source: San Diego Military Advisory Council, Military Economic Impact Study - San Diego Region 2017
Advertising Opportunities
Get your Military Market Share...GET ON BOARD TODAY! Partnering with MWR puts you in direct contact with the 500,000 strong military market in their workplaces, homes and online. Advertise your business in:- Wave~winds Magazine
- Digital Signage
- Movie Theater Slides and Videos
- Movie Theater Schedule Brochure
- Navy Life This Week Electronic Newsletter
- MWR Facilities
- Vehicle Wraps
- Navy Region Southwest Services Directory
Wave~Winds Magazine
MWR produces 30,000 bi-monthly magazines featuring activities at San Diego MWR facilities and events for the military family! Wave~winds is distributed to more than 108 San Diego MWR facilities and is included in welcome aboard packets given to new arrivals. Wave~winds is also directly mailed to 10,000 military residences and available online at www.navylifesw.com.
FULL COLOR | 6X | 3X | 1X |
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Full-page (7½"w x 10"h) | $1,913 | $2,025 | $2,250 |
Half-page (7½"w x 4 3/4"h) | $1,275 | $1,350 | $1,500 |
Quarter-page (3½"w x 4-3/4"h) | $1,063 | $1,125 | $1,250 |
COVERS FULL COLOR* | 6X | 3X | 1X |
Inside Front or Back Cover (7½"w x 10"h) | $3,188 | $3,375 | $3,750 |
Half-page Inside Front or Back Cover (7½"w x 4 3/4"h) | $2,125 | $2,250 | $2,500 |
Movie Theater Schedule
Movie theater schedule brochures are printed twice a month with an average printing of 5,000 each issue (10,000 copies monthly) and available online at www.navylifesw.com.
Advertiser-provided black & white ads, (2 issues-4 weeks). PDF, TIFF, JPEG and CMYK formats; 300 dpi | |
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Full-panel (27⁄8 "x 77⁄8h) | $700 |
Half-panel (2w x 313⁄16) | $500 |
One-third panel (2"w x 2½"h) | $350 |
Digital Signage
Maximize your advertising exposure in MWR facilities with digital signage located in high-traffic areas aboard six San Diego Naval installations. Vibrant, full-color slide advertisements are shown on large digital displays for 20 seconds and silent videos are run for 15 seconds or 30 seconds at over 70 locations with monthly exposures of 852,000. Due to limited amount of air time, space will be contracted on a first come, first serve basis.
Monthly Slide Rate (PER MONTH) JPEG format: 1920x1080 pixels at 72 ppi | |
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20 sec | $2,500 |
MONTHLY SILENT VIDEO RATE Windows Media Video (*.wmv) in HD or normal quality and wide or full screen | |
30 sec | $2,950 |
20 sec | $2,500 |
Movie Theater Slides and Videos
MWR provides FREE, first-run movies for Sailors and families daily at three San Diego Navy base movie theaters. Include your ad in our pre-feature program of movie slides and video advertising. These vibrant, full-color advertisements are shown on full-size movie screens for 15 to 30 seconds. Advertising presentations run on a loop for 30-45 minutes prior to each movie. Average monthly attendance is 27,480 with 329,758 annual attendees.
MONTHLY SLIDE RATE JPEG format: 1920x1080 pixels at 72 ppi | |
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Three Theaters (NBSD, NASNI & NAB) | $1,250 |
Two Theaters (NBSD & NASNI) | $1,100 |
One Theater | $600 |
MONTHLY VIDEO RATE MPEG-4; 1920x1080 in HD or normal quality, wide or full screen | |
Three Theaters (NBSD, NASNI & NAB) | 30 sec - $2,500 20 sec - $1,750 |
Two Theaters (NBSD & NASNI) | 30 sec - $2,400 20 sec - $1,650 |
One Theater | 30 sec - $1,300 20 sec - $750 |
Vehicle Wraps
MWR staff drives vehicles to make deliveries, support base events and transport active duty to recreation areas located throughout Southern California. Vehicle wraps are an excellent way to get your company name branded with an estimated 250,000 exposures monthly. Advertiser supplies, installs and removes wrap.
Annual Rate | |
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15-Passenger Bus | $12,000 |
MWR Marketing Vehicle | $10,000 |
MWR Marketing Van | $7,500 |
Navy Region Southwest Bases Services Directory
Navy Region Southwest Fleet & Family Readiness (FFR) offer an annual NRSW Base services directory (45,000 published) for all military personnel and their families throughout the state of California and Fallon, Nevada. This full-color publication is distributed through Navy welcome aboard packets, Housing Service Centers, bachelor housing, MWR, Fleet & Family Support programs and NEX facilities. Download or view the current directory on the regional website (navylifesw.com). Ad space is limited with camera-ready art due April 8, 2017. Issue date is June 1, 2018.
FULL COLOR AD PDF, TIFF, JPEG; CMYK formats; 300 dpi | |
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Full-Page Back Cover (4?"w x 7"h) | $4,000 |
Full-Page Inside Cover - 4?"w x 7"h) | $3,000 |
Half-Page Inside Cover - 4?"w x 3½"h) | $2,500 |
Full-Page (4?"w x 7"h) | $2,000 |
Half-Page (4?"w x 3½"h) | $1,500 |
Facility Advertising
Maximize your advertising exposure in MWR’s liberty centers, gyms/fitness centers, golf courses, bowling recreation centers, auto skills centers and youth centers for our military families. Liberty centers are open to junior enlisted active duty and serve an average of 46,447 monthly. Fitness facilities, sports fields, and courts serve 180,827 monthly. Bowling recreation centers serve an average of 56,833 monthly. Youth centers and auto skills centers serve a total of 11,190 monthly. Three golf courses serve 16,172 monthly.
BANNER PLACEMENT Advertiser provided, size varies by location | ||
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Monthly Package | Individual Sites | |
Fitness Facilities (7) | $2,500 | $400 |
Liberty Centers (5) | $2,100 | $375 |
Golf Courses (3) | $1,500 | $550 |
Sports Fields & Courts (10) | $1,500 | $200 |
Bowling Recreation Centers (2) | $1,200 | $650 |
Auto Skills Centers (2) | $1,000 | $600 |
POSTER PLACEMENT Advertiser provided, 22"x28" | ||
Fitness Facilities (7) | $1,750 | $300 |
Liberty Centers (5) | $1,500 | $295 |
Golf Courses (3) | $1,100 | $400 |
Youth Centers (8) | $1,000 | NA |
Bowling Recreation Centers (2) | $800 | $450 |
Auto Skills Centers (2) | $800 | $450 |
COUNTERTOP SIGNS Advertiser provided, 8.5"x11" | ||
Fitness Facilities (7) | $1,100 | $225 |
Liberty Centers (5) | $900 | $200 |
Golf Courses (3) | $600 | $300 |
Bowling Recreation Centers (2) | $400 | $250 |
Auto Skills Centers (2) | $300 | $200 |
GOLF COURSE ADVERTISING Advertiser provided signage & ads | ||
GPS Customized One-Hole Combo (per course-banner and green-side ad) | $2,250 | NA |
Golf Cart Signage (per course-one cart) | $200 | NA |
Golf Course Driving Range Divider (per course–three dividers) | $300 | NA |
GPS Banner Ad (per course) | $250 | NA |
GPS Green-Side Ad (per course) | $200 | NA |
Golf Tee Box Sign (per course–one tee box | $250 | NA |
Welcome Home Pizza
SD METRO - Join in welcoming Sailors returning from deployment! This program provides returning ships, aircraft carriers and submarines with an individualized (10’w x 4’h) “Welcome Home” banner and pizzas for Sailors standing watch their first night back in San Diego. The banner, which features the Presenting Sponsor’s logo, is prominently placed to greet returning Sailors. The Welcome Home program serves over 125,000 Sailors annually.
Sponsorship Levels - Presenting: $10,000 / Supporting: $7,500 / Official: $5,000 / Navy Team: $2,500
Liberty Center Programs
SD METRO - Liberty Centers are Sailors’ home-away-from-home where they enjoy luaus, BBQs, barracks bashes, comedy nights, video game tournaments and other events complete with food and games. Organized trips to Big Bear, Las Vegas, camping and more are planned throughout the year. Liberty Centers serve 185,000 Sailors annually.
Presenting - $10,000 / Supporting: $7,500 / Official: $5,000 Navy Team: 2,500 / Table (per event): $150
Child & Youth Programs
SD METRO - Eight San Diego Youth Centers provide sports programs, field trips, movie nights, dances, holiday celebrations and before and after school programs. 24/7 care and drop-in service are available to our active duty military. Youth Programs support approximately 480,000 annually.
Sponsorship Levels - Presenting: $15,000 / Supporting: $10,000 / Official: $5,000 / Navy Team: $2,500 Door Prize: verbal recognition at event where applicable
Wounded Warrior - Safe Harbor & Navy Gold Star Programs
SD METRO - These programs provide counseling and support services to active duty, their family members and families who have lost a loved one who served. These programs provides resources to approximately 3,000 families annually, region-wide.
Sponsorship Levels (per program) - Presenting: $10,000 / Supporting: $7,500 / Official: $5,000 / Navy Team: $2,500
Leagues, Competitions, Tournaments & All Star Events
SD METRO - San Diego Navy sports serves over 6,000 patrons monthly through league, competitions and tournaments in softball, flag football, basketball, volleyball, soccer, dodgeball, tennis and racquetball. All-Star events build morale and help military members maintain peak physical fitness. Expected participation is 100-500 for each event serving over 72,000 annually.
Sponsorship Levels - Presenting: $10,000 / Supporting: $7,500 / Official: $5,000 / Navy Team: $2,500
Bowling Tournaments & Events
SD METRO - Bowling tournaments and events attract 600 to 1,000 participants per event and are held at MWR recreation centers on Naval Air Station North Island and Naval Base San Diego throughout the year. These facilities are equipped with bowling lanes, cafés, billiard and pool tables, computer games and free WiFi.
Sponsorship Levels (per event) - Presenting: $1,000 / Supporting: $750 / Official: $500 / Navy Team: $200
Table: $100
Free Active Duty Bowling & Billiards
SD METRO • Tuesdays - Active duty Sailors enjoy free lunchtime bowling at the two MWR Recreation Centers. Billiards is also free on Tuesdays at NBSD. The events attract approximately 400 per facility weekly or 41,600 annually.
Sponsorship Levels (for two months, two centers) - Presenting: $2,500 / Supporting: $1,500 / Official: $1,000 Navy Team: $500
Auto Maintenance Training Program
NBSD • Monthly, Second Saturday - Professional mechanics provide interactive demonstrations to Sailors and their families to teach how to conduct basic repairs or maintenance on their personal vehicles and how to recognize and avoid automotive scams. This program attracts 500 participants annually.
Sponsorship Levels - Presenting: $1,000 / Supporting: $750 Official: $500 / Navy Team: $250 / Table: $100
Liberty Holiday & BBQ parties
SD METRO - The six San Diego Metro Liberty Centers organize themed entertainment, games, movies and refreshments throughout the year. Each event attracts 100-300 Sailors per center.
- January 1 - New Year’s Day Backyard BBQ
- January 18 - Dr. Martin Luther King Jr. BBQ
- February 4 - Super Bowl Party
- February 13 - Fat Tuesday/Mardi Gras Festival
- February 15 - Presidents Day BBQ
- March 14 - St. Patrick’s Day BBQ
- May 5 - Cinco de Mayo Fiesta
- May 30 - Memorial Day BBQ
- June 21 - First Day of Summer BBQ
- July 4 - Independence Day BBQ
- July 25 - Christmas in July Party
- August 26 - Summer Luau
- September 5 - Labor Day BBQ
- October 12 - Columbus Day BBQ
- October 20 - Oktoberfest BBQ
- November 11 - Veterans Day BBQ
- December 12 - Ugly Sweater Party
Series Sponsorship Levels - Presenting: $10,000 / Supporting: $7,500 / Official: $5,000 / Navy Team: $2,500 Booths: $1,500
Individual Event Sponsorship Levels (per Liberty Center) - Presenting: $1,500 / Supporting: $1,000 / Official: $500 Navy Team: $250 / Table: $150
Pre-payday grub @ Liberty
SD METRO • Monthly - The six San Diego Metro Liberty “Home Away from Home” Centers host monthly Pre-Payday Grub events throughout the year. Junior enlisted Sailors enjoy a free dinner to help save money prior to their next paycheck. Each event attracts 100-200 per center.
Sponsorship Levels (per event per Liberty Center) - Presenting: $1,500 / Supporting: $1,000 / Official: $500 Navy Team: $250 / Table: $150
UFC Fight Night Series @ Liberty
SD METRO • Monthly - The Liberty Centers host monthly UFC Fight Night events throughout the year. Single Sailors gather to watch the fight while eating pizza and wings. The Liberty Centers are the only on-base hosts of free fight nights, making it a huge attraction for our Sailors. Each event attracts 300 Sailors per center.
Sponsorship Levels (per event per Liberty Center) - Presenting: $1,500 / Supporting: $1,000 / Official: $500 Navy Team: $250 / Table: $150
Fitness Challenges
NMCSD - Participants strengthen themselves with fitness challenges designed to get their blood pumping and heart racing. Each event is expected to attract 100-150 participants.
- January TBD - Core & More 5K
- September TBD - Yoga Warrior Challenge
Sponsorship Levels (per event) - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200 / Booth: $150
Student Transition Programs
SD METRO - This program helps military children through
difficult transitions from school to school as their Active Duty parent(s) are transferred to new duty stations. Meetings and events involving public educators and administrators bring together military children and their families in a relaxed atmosphere to ensure military students have a productive and successful school year. Total military students served is 4,000 annually.
- January 1-18 - Homeschool Network - NBPL, MB
- January 9-25 - Kindergarten Readiness Brief with Books - NASNI
- January 9-October 8 - Operation Pals - NASNI
- February - Kindergarten Readiness Boot Camp - NBSD
- March 1-October 1 - Preschool to Kindergarten Transition Workshop - NBPL, MB
- March 22 & 23 - Commanding Officer for the Day - NASNI
- April 1 - Military Kids Unite Club Tour of San Diego Maritime Museum and USS Midway - NBPL, MB
- May 1-October 1 - Military Student Deployment Club - NBPL, MB
- August 20 - Back to School Bowling - NASNI
- August 21 - Back to School Ice Cream Social - NASNI
- August 24 - Military New Student Welcome - NBPL, MB
- October 1 - High School Student Post-Secondary Prep Dinner - NBPL, MB
Sponsorship Levels - Presenting: $10,000 / Supporting: $7,500 / Official: $5,000 / Navy Team: $2,500
Heritage Festival Series @ Liberty
NASNI • January 17, April 18, August 22 & September 19 - Liberty’s Heritage Festival series brings authentic entertainment, activities and traditional foods right to the Sailors’ living quarters on base. Each event is expected to attract 200 Sailors.
Sponsorship Levels (per event) - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200 / Booth: $150
Fitness Run/Walk Series
NBSD - Themed run/walk events feature exhibitor booths and a presentation of awards for winning individuals and commands. Each event attracts 100-600.
- January 19 - Dr. Martin Luther King 5K Run/Walk
- February 15 - Presidents Day 8K Run/Walk
- April 20 - Ultimate Navy Fitness 5K Run/Walk
- June 14 - Flag Day Ruck Run
- October 12 – Goat 5K Fun Run/Walk
- November 8 - Veterans Day 2-Mile Run/1-Mile Walk
- December 7 - Pearl Harbor Memorial Run/Walk
Series Sponsorship Levels - Presenting: $3,500 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000 Booths: $800
Individual Event Sponsorship Levels (per event) - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200 / Booth: $150
Rock the Boat Series
NASNI • January 24, May 9, July 11 & September 12 - Sailors enjoy a rock concert on the aircraft carriers, USS Carl Vinson and USS Theodore Roosevelt, during their lunch break while in port. The events include inflatable games, meet and greet
opportunities, vendor tables, door prizes and give-a-ways. Each event is expected to attract 2,500 Sailors.
Sponsorship Levels (per event) - Presenting: $1,500 Supporting: $1,000 / Official: $500 / Navy Team: $250 Booth: $150
Aquatics Series
NBSD - Aquatic exercise, water safety and friendly competition test Sailors’ fitness abilities while providing fast-paced
competitions and team building fun. Prizes will be given to individual, Command Spirit Award and Titanic Award winners and will attract 100-800 per event.
- January 31 - Lunar Laps Under the Red Moon
- February 14 - Swim Your Heart Out
- March 17 - St. Patrick’s Day Cardboard Boat Regatta
- April 18 - Twilight Sprint Reverse Triathlon
- May 24 - Aquathlon
- July 1-September 3 - Wacky Wednesday Workouts & Fun Friday at Admiral Baker Pool
- July 4 - Independence Day Cardboard Boat Regatta
Series Sponsorship Levels - Presenting: $5,000 / Supporting: $3,500 / Official: $2,500 / Navy Team: $2,000 / Booths: $1,000
Sponsorship Levels (per event) - Presenting: $750 / Supporting: $500 / Official: $350 / Navy Team: $300 / Booth: $150
Sailor of the Year Program
SD METRO • February - Be part of the recognition of outstanding Sailors who have shown exceptional honor, valor and dedication to fellow Sailors and the community. These Sailors embody the finest qualities of the men and women serving in today’s U. S. Navy. MWR honors selectees with events and activities.
Approximately 100 Sailors are honored.
Sponsorship Levels - Presenting: $1,500 / Supporting: $1,000 / Official: $500 / Navy Team: $250
Fitness Series
NBC - This popular series challenges and strengthens Sailors’ fitness ability while promoting health and well-being. Events feature exhibitor booths, drawings for giveaways and a
presentation of awards for winning individuals and commands. Expected participation for each event is 100-300.
- February 23 - Gold Star Tribute 5K - NAB
- May 11 - Ultimate Fitness Challenge Race - NASNI
- May 23 - Memorial Day Ruckout - NAB
- June 21 - Longest Day of the Year 5K Sun Run/2-Mile Walk - NASNI
- July 6 - Freedom 5K - NAB
- July 19 - Breakers Beach 5K Sand Run - NASNI
- August 2 - Bootcamp Challenge - NASNI
- September 7 - Trident Challenge - NAB
- October 8 - Run the Runway - NASNI
- October 20 - Oktoberfest 5K Run/2-Mile Walk - NASNI
Series Sponsorship Levels - Presenting: $5,000 / Supporting: $3,500 / Official: $2,500 / Navy Team: $2,000 / Booths: $1,000
Individual Event Sponsorship Levels (per event) - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200 / Booth: $150
NBSD Community Recreation Events
NBSD - Community Recreation offers themed, monthly,
community-based events and activities for active duty and their families, retired military and DoD civilians. Expected participation for each event is 100-300.
- February 24 - Fairy Tale Breakfast
- May 6 - Mommy & Me Tea Party
- September 15 - Superhero Challenge
- December 14 - Holly Jolly Holiday Lights Tour
Series Sponsorship Levels - Presenting: $5,000 / Supporting: $3,500 / Official: $2,500 / Navy Team: 2,000
Individual Event Sponsorship Levels (per event) - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200
Navy’s Got Talent
NASNI • March 3 - Sailors are the stars and show off their singing, dancing, comedy, family act or hidden talent in this competition! 200 spectators are expected.
Sponsorship Levels - Presenting: $1,500 / Supporting: $1,000 / Official: $500 / Navy Team: $250 / Table: $150
Farm Day
NBSD • March 10 - Military families get up close and personal with farm animals at Admiral Baker Picnic Grounds. The event offers a controlled hands-on environment for children to learn proper socialization with different animals. Expected attendance is 700.
Sponsorship Levels - Presenting: $500 / Supporting: $350 Official: $250 / Navy Team: $200 / Booth: $150
5K Run/Walk Series
NMCSD - Themed run/walk events feature exhibitor booths and a presentation of awards for winning individuals and commands. Each event attracts 100-200 attendees.
- March 16 - St. Patrick’s Day 5K Run/Walk
- May 4 - Cinco de Mayo 5K Run/Walk
- November 9 - Turkey Trot 5K Run/Walk
Sponsorship Levels (per event) - Presenting: $500 / Supporting: $250 / Official: $200 / Navy Team: $150 / Booth: $100
Family Fitness & Movie Night
NBPL, A • March 2 - Military children and parents train together in this very popular family group exercise class and competition. The event include awards, refreshments and an outdoor
family-friendly movie. Expected participation is 250.
Sponsorship Levels - Presenting: $750 / Supporting: $350 Official: $300 / Navy Team: $250 / Booth: $150
Auto Expo & Car Show Series
NBSD - Everyone is invited to show off their ride and admire those on display. Event features a multiple-class car show
competition, demonstrations of vehicle care and an exhibitor expo. Each car show attracts approximately 1,000 patrons.
- March 24 - All Hands Car Show - NBSD, in conjunction with Spring Fling
- October 20 - Automotive Expo - NBSD
Series Sponsorship Levels - Presenting: $6,000 / Supporting: $5,000 / Official: $3,000 / Navy Team: $2,000 / Booth: $500
Ultimate Athletic Challenge Series
NBSD - Athletic challenges include flipping tractor tires, dog walks, chain weight pulling contests, high intensity group spin, yoga, and nutrition classes. These events feature exhibitor and information displays. Awards are presented to the winners. Each event attracts 100-500 participants and spectators.
- March 17 - St. Patrick’s Day Woof Walk
- August TBD - Family Fitness Challenge
- September TBD - Strong Sailor Competition
- October 31 - Wicked Workout
- December 21 - Winter Solstice Dawn and Dusk Run
Series Sponsorship Levels - Presenting: $5,000 / Supporting: $3,500 / Official: $2,500 / Navy Team: $2,000 Booths: $1,000
Individual Event Sponsorship Levels (per event) - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200 / Booth: $150
NASNI Community Recreation Events
NASNI - Community Recreation offers themed, monthly, community-based events and activities for active duty and their families, retired military and DoD civilians. Expected participation for each event is 100-300.
- March 24 - Comedy Night
- April 14 - Spouse Appreciation Day at the Spa
- April 19 - SAPR Sandcastle Competition
- June 10 - Daddy Daughter Dance
- June 27 - Boat Bash
- June 29-August 31 - Storytime
- July 1-August 31 - Summer Sunset Yoga Series
- August 17-18 - Beach Campout
- September 15 - Little Sailor Baby Shower
- December 7 - Boat & RV Decorating Contest
- December 8 - Holiday Party
Series Sponsorship Levels - Presenting: $5,000 / Supporting: $3,500 / Official: $2,500 / Navy Team: $2,000
Individual Event Sponsorship Levels (per event) - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200
Month of the Military Child
SD METRO - Child and Youth Centers host events throughout the month for parents, children and educators to build relationships and provide networking opportunities for military families. The events are filled with interactive games, family activities and refreshments with an expected participation of 6,000.
- April 1 - Month of the Military Child Celebration - NBPL, MB
- April 9 - Month of the Military Child Pizza Party - NASNI
Sponsorship Levels - Presenting: $3,500 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000
Spring Fling
NBSD • March 24 - Popular and free family event includes an egg hunt with 30,000 eggs, an amusement fun zone with inflatables and rides, face painters, balloon artists, art and crafts, train rides, video games, a puppet show and a family resource fair and expo. Expected attendance is 5,000.
Sponsorship Levels - Presenting: $10,000 / Supporting: $7,500 / Associate: $5,000 / Official: $2,500 / Benefactor: $1,000 / Navy Team: $750 / Booth: $500
Seussville by the Sea
NBPL, MB • April 7 - Event highlights the Month of the Military Child. Smugglers Cove Park is transformed into a Seussville to motivate reading . Each child will receive a Dr. Seuss Book and the expected participation is 3,000.
Sponsorship Levels - Presenting: $7,500/ Supporting: $3,000/ Official $1,500/ Navy Team $1,000/ Booth $300
Fitness Challenge and Run Series
NBPL - This challenging event series strengthen Sailors’ readiness and fitness ability while promoting health and well-being. The events feature exhibitor booths, drawings for giveaways and a presentation of awards for winning individuals and commands. Each event attracts 100-200 participants.
- April 6 - Eggstravaganza 5K - NBPL, MB
- August 31 - Zombie Run - NBPL, A
- September 11 - 9/11 Tribute Run - NBPL, A
- November 22 - Turkey Trot 5K - NBPL, A
- December 8 - Reindeer Run - NBPL, MB
Series Sponsorship Levels - Presenting: $3,500 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000 Booths: $300
Individual Event Sponsorship Levels (per event) - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200 / Booth: $150
SAPR 5K Run
NASNI • April 27 - This event raises awareness of sexual assault to reduce the number of incidents in the Navy. The SAPR Run offers booths with information and referral services and concludes with awards. Expected participation is 2,000.
Sponsorship Levels - Presenting: $3,500 /Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000 Booth: $300
101 Days of Summer
NASNI • May 10-August 18 - These are a variety of recreational activities and programs focused on safe summer habits and lowering alcohol and drug-related incidents within our military community. Participants unite to make it a fun and safe summer for all with activities hosted by Bowling, Liberty, Sports, Fitness, Aquatics and SAPR programs. Expected participation for this series of events is 25,000.
Sponsorship Levels - Presenting: $3,500 / Supporting: $2,000 / Official: $1,500 / Navy Team: $1,000
The Navy’s 32nd Bay Bridge Run/Walk
TIDELANDS PARK • May 20 - This is the only run/walk that crosses the majestic Coronado Bay Bridge. The run begins downtown, continues over the bridge and ends in Coronado. Participants of all ages compete in various age divisions for unique prizes. The event includes an exhibitor expo, entertainment, awards ceremony and door prizes. This event is open to the public and attracts over 10,000 participants and 1,000 spectators.
Sponsorship Levels - Presenting: $30,000 / Supporting: $24,000 / Associate: $19,000 / Official: $14,000 / Corporate Team: $9,000 / Benefactor: $4,000 / Navy Team: $2,400 / Commercial Booth: $1,000 / Door Prize: verbal recognition at event
Family Fun Dive-In Movie Nights
NMCSD • May 25, June 29, July 27, August 24 & September 14 - Enjoy refreshments and entertainment on the pool deck along with games in the gym and field. The movie is projected on a large screen so patrons can watch from the pool deck or while floating in the pool. The expected participation is 100 patrons per event.
Sponsorship Levels (per event) - Presenting: $500 / Supporting: $250 / Official: $200 / Navy Team: $150 / Table: $100
Fiddler’s cove Marina Events
NAB - Marina events and fishing tournaments are offered throughout the year for active duty and their families, retired military and DoD civilians. Expected attendance is 100-300 participants.
- June 9 - National Marina Day
- August 25 & 26 - Fins & Tails Fishing Tournament
Sponsorship Levels - Presenting: $500 / Supporting: $350 Official: $250 / Navy Team: $200 / Table: $100
Movies Under the Stars Series
SD METRO • June 15, July 8, August 24 & September 14 - Outdoor movies are held throughout the summer at various locations. This summer series is expected to attract approximately 200-500 patrons per event.
Series Sponsorship Levels - Presenting: $1,000 / Supporting: $750 / Official: $500 / Navy Team: $350 / Booth: $250
Great NAVY CAMPOUT
SD METRO - Military families spend the night under the stars with family-oriented campout entertainment such as a scavenger hunt, craft station, inflatable slide and outdoor games, all ending with a movie on our giant inflatable movie screen. Dinner, dessert and breakfast the next morning are provided to all attendees. Expected participation is 500.
- June 23 & 24 - Admiral Baker Picnic Grounds - NBSD
- August 17 & 18 - Breakers Beach - NASNI
Sponsorship Levels (per event) - Presenting: $500 / Supporting: $250 Official: $200 / Navy Team: $150
Freedom Festival
NBPL, A • July 4 - A military family-oriented carnival, with food trucks, arts and crafts, bounce houses, family resource fair and vendor booths to celebrate our freedom, won and maintained by our military. The day finishes with San Diego’s most spectacular fireworks display on the bay and attracts 7,000.
Sponsorship Levels - Presenting: $10,000 / Supporting: $7,500 / Associate: $5,000 / Official: $2,500 / Benefactor: $1,000 / Navy Team: $750 / Booth: $500
POW/MIA Memorial 5K Run/1-Mile Walk
NBSD • September 7 - This Run/Walk is a tribute to POWs and MIAs. It includes exhibitor booths and a presentation by a former Prisoner of War. Over 900 runners participate.
Sponsorship Levels - Presenting: $3,500 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000 / Booth: $300
Woof Walk
NAB • September 23 - The whole family walks 1-mile with their pooches. Event includes dog demonstrations, a pet expo, live music, trick and costume contests. Event attracts 300 participants.
Sponsorship Levels - Presenting: $5,000 / Supporting: $3,000 / Associate: $2,000 / Official: $1,000 Navy Team: $400 / Booth: $250
Annual Navy Entertainment Concert
NASNI • October TBD - An annual celebration of NASNI’s birthday. Includes a free concert with a leading band performance. Event attracts approximately 1,000 participants.
Sponsorship Levels - Presenting Sponsor: $10,000 / Supporting: $7,500 / Associate: $5,000 / Official: $2,500 / Benefactor: $1,000 / Navy Team: $750 / Booth: $500
Pink It Out! Series
NBC • October TBD - During this month-long series, participants partake in breast cancer and domestic violence awareness events honoring survivors and their family members. Expected participation is 500.
- Pink It Out! Golf Scramble - NASNI
- Pink It Out! Powder Puff Football Tournament - NASNI
- Pink It Out! Make a Difference Day Walk & Wellness Expo - NAB
Series Sponsorship Levels - Presenting: $2,500 / Supporting: $2,000 / Official: $1,500 / Navy Team: $1,000 / Booths: $500
Sponsorship Levels (per event) - Presenting: $1,000 / Supporting: $500 / Official: $350 / Navy Team: $200 / Booth: $150
Pumpkin Chunkin Festival
NASNI • October 18 - Sailors compete in this annual pumpkin chunkin contest to see who can slingshot pumpkins the farthest to claim the grand prize. The event features tarot card readers, zombie caricature artist, contests, live music, entertainment, American-style carnival food and prizes. Expected attendance is 400.
Sponsorship Levels - Presenting: $500 / Supporting: $350 / Official: $250 / Navy Team: $200 / Booth: $150
Haunted Motel
NBPL, MB • October 25-27 - Sailors are greeted by the Haunted Host who builds a scary narrative before the groups depart and navigate through the interactive haunted motel for the scare of their life. The event attracts approximately 1,000 patrons.
Sponsorship Levels - Presenting: $3,000 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000 / Booth: $300
Family Pumpkin Patch
NBPL, MB • October 27 - This fun-filled event features an exhibitor fair, arts and crafts, costume contest, entertainment, ghost stories and carnival games. The event attracts approximately 1,200 patrons.
Sponsorship Levels - Presenting: $3,000 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000 / Booth: $300
Thanksgiving & Holiday Buffets @ Liberty
SD METRO • November 22 & December 25 - A homestyle buffet is prepared and served in each of the six Liberty Centers for the enlisted Sailors who remain in San Diego during the holiday season. Along with the buffet will be games, activities and movies to fill the Sailors’ holiday time with companionship and fun and will serve 2,000 Sailors.
Sponsorship Levels (per event per Liberty Center) - Presenting: $3,500 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000
Breakfast with Santa @ Youth Centers
SD METRO • December, Various Dates - Youth Centers
throughout San Diego organize breakfasts with holiday-themed events for military children. The events feature a special visit from Santa where wishes are whispered and little gifts are received. These activities serve nearly 4,000 military children.
Sponsorship Levels - Presenting: $3,500 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000
Family Holiday Party
NBSD • December 1 - Popular annual event
celebrates the holiday season with carolers, crafts, seasonal refreshments, train rides, horse and buggy rides and visits with Santa Claus. Expected participation is 6,000.
Sponsorship Levels - Presenting: $10,000 Supporting: $7,500 / Associate: $5,000 / Official: $2,500 / Navy Team: $1,000 / Booth: $500
Holiday Concert & Tree Lighting
NASNI • December 9 - The Navy Band Southwest performs a seasonal selection of musical numbers for the enjoyment of all, followed by a visit from Santa and a holiday movie. Expected participation is 1,000.
Sponsorship Levels - Presenting: $3,000 / Supporting: $2,500 / Official: $1,500 / Navy Team: $1,000 / Table: $300
Holiday Gift Bags for Sailors
SD METRO • December 25 - Gift bags are filled with special gifts and tokens and are given to Sailors who stand watch on Christmas Day. A total of 5,000 bags are stuffed with Sponsor-provided or funded goodies for our Sailors.
Sponsorship Levels - Presenting: $10,000 / Supporting: $7,500 / Official: $5,000 / Navy Team: $2,500
Family Fun New Year’s Eve Bowling Bash
NASNI • December 31 - Ring in the New Year with the best non-alcoholic event in the area. Competitive games for bowlers, music, entertainment, dancing, and refreshments are included. Expected attendance is over 120 people.
Sponsorship Levels - Presenting: $1,500 / Supporting: $1,000 / Official: $500 / Navy Team: $250
Navy Region Southwest Bases
Naval Air Facility (NAF) El Centro
Naval Air Facility (NAF) El Centro has a unique combination of climate, vast unobstructed desert terrain, limited non-military air traffic, convenient access to gunnery and bomb ranges-which makes it an ideal environment for training. NAF El Centro is the winter training home of the Blue Angels and routinely provides service to Navy Fleet air squadrons performing tactical air training, as well as other US and international units. Each month, seven to twelve squadrons totaling 150 to 1,600 military transient personnel train at NAF El Centro. These military personnel come from Navy, Marine Corps, Army, and Air Force installations throughout the United States.
Naval Air Station (NAS) Fallon
Naval Air Station (NAS) Fallon is home to the Fighting Saints of VFC-13, the Desert Outlaws of Strike Fighter Weapons Detachment, and the Naval Strike and Air Warfare Center. NAS Fallon serves as the Navy’s premier tactical air warfare training center. Known throughout the Navy, it is the only facility in existence where an entire carrier air wing can conduct comprehensive training while integrating every element of the wing into realistic battle scenarios. Originally designed as a primary base to launch missions that would thwart a Japanese strike against the West Coast, the air station has evolved into a versatile, comprehensive training facility known to aviators around the world as the pinnacle of air warfare training.
Naval Air Station (NAS) Lemoore
Naval Air Station (NAS) Lemoore, the Navy’s newest, largest, and only West Coast Master Jet Base, and is home for all Navy F/A-18 Strike Fighter Squadrons, and it is committed to supporting the Strike Fighter Wing, U.S. Pacific Fleet in its mission to train, man and equip our Strike Fighter Squadrons. Nearly every organization on base either directly or indirectly supports the ability of the base’s home-ported Strike Fighter Squadrons to deploy aboard U.S. Pacific Fleet’s aircraft carriers. They protect America’s interests over more than half the Earth’s surface from the West Coast of the United States to the East Coast of Africa.
Naval Air Weapons Station (NAWS) China Lake
Naval Air Weapons Station (NAWS) China Lake is the Navy’s largest single landholding, representing 34 percent of the Navy’s total land worldwide. The airspace is composed of 19,600 square miles of controlled airspace, totaling 12 percent of California’s total airspace and provides an unprecedented venue for integrated testing and training of today’s war fighter. More than 95 percent of its 1.1-million acres has remained undisturbed during the course of the base’s mission.
Naval Base San Diego (NBSD)
Naval Base San Diego (NBSD) is the largest of the San Diego Naval installations. It provides services to its Sailors and other personnel as well as to the pier-side needs of different countries’ visiting ships. NBSD is home to more than 200 separate tenant commands and other Navy support facilities, each having specific and specialized fleet support missions. NBSD provides rooms to house more than 4,000 men and women in modern apartment-like barracks, including Pacific Beacon, a new state-of-the-art residence. The base today has a plant value of around $2.1 billion and is one of the world’s most modern and largest naval bases.
Naval Base Coronado (NBC)
Naval Base Coronado (NBC) is a consolidated Navy installation encompassing eight military facilities. In 1997, Naval Base Coronado was created, incorporating seven separate Naval installations under one Commanding Officer. Those facilities include: Naval Air Station North Island, Naval Amphibious Base Coronado, Naval Outlying Landing Field Imperial Beach, Naval Auxiliary Landing Field San Clemente Island, Silver Strand Training Complex, formerly known as the Naval Radio Receiving Facility, Mountain Warfare Training Facility La Posta, and the Survival, Evasion, Resistance and Escape Facility, Warner Springs. Camp Morena was added in 2008. These eight installations encompass more than 57,000 acres and make NBC the largest command in the southwest region of the U.S. NBC accounts for over 30% of the Region’s total workforce and has the largest workforce in San Diego County.
Naval Base Point Loma (NBPL)
Naval Base Point Loma (NBPL) supports 70 U.S. Pacific Fleet afloat and shore based tenant commands headquartered on the base. NBPL’s primary focus is to provide safe, efficient, and timely services to both home-ported and visiting submarines, surface ships, and mine counter measure vessels. Major tenant commands include Commander Third Fleet, Naval Mine and Anti-Submarine Warfare Command, Space and Naval Warfare Systems Command (SPAWAR), SPAWAR Systems Center, Fleet Intelligence Training Center Pacific, Tactical Training Group Pacific, Submarine Squadron Eleven, Commander Sealift Logistics Command Pacific, Submarine Training Center Pacific Detachment, seven submarines, a floating dry dock, and the Navy’s Substance Abuse Rehabilitation Department.
Naval Base Ventura County (NBVC)
Naval Base Ventura County (NBVC) is a key contributor to the readiness of the Department of Defense’s total force, providing development and testing of new systems, joint warfare experimentation, training and readiness, and homeland defense. Activities provide significant airfield, seaport, railhead, and base facilities support for multiple tenant operations by all branches of the military, including the Reserve and Air National Guard. It stands as a full-service organization and is a main naval installation on the West Coast accommodating a wide variety of personnel, missions, battalions, construction forces and more.
Naval Support Activity (NSA) Monterey
Naval Support Activity (NSA) Monterey is home to over 15 tenant commands. NSA Monterey provides primary support to the Naval Postgraduate School (NPS), Navy Research Lab (NRL), and the Fleet Numerical Meteorology and Oceanography Center (FNMOC). NPS is the largest producer of advanced graduate degrees for the Department of Defense and proudly graduates thousands every year from all services and from over 50 countries. NRL provides all scientific and weather modeling as well as atmospheric and aerosol studies. FNMOC provides the highest quality, most relevant and timely worldwide Meteorology and Oceanography support to U.S. and coalition forces from FNMOC’s 24x7 operations center in Monterey. NSA Monterey supports over 160 buildings which are located on more than 626 acres.
Naval Weapons Station (NWS) Seal Beach
Naval Weapons Station (NWS) Seal Beach is the Navy’s primary West Coast ordnance storage, loading and maintenance installation. Under the station’s primary tenant, the Navy Munitions Command, cruisers, destroyers, frigates, and medium-sized amphibious assault ships are loaded with missiles, torpedoes, countermeasures devices and conventional ammunition at the facility’s 1,000 foot-long wharf. An average of 50 vessels are loaded or unloaded each year. The weapons station services a majority of the U. S. Pacific Fleet.
Naval Medical Center, San Diego (NMCSD)
Naval Medical Center, San Diego (NMCSD) is the most technologically advanced Navy medical treatment facility. Nicknamed Balboa, the Pride of Navy Medicine, the hospital has played a vital role in the history of San Diego for more than 80 years. From the original tent dispensary established in 1917, to the high-tech, ultra modern facility of the 1990s, the mission has remained constant: To provide the finest medical care in a family-centered care environment to the operational forces, their families, and to those who served their country in the past. There are almost half a million people in San Diego County eligible to receive care at the Naval Medical Center. This care is provided by a military and civilian staff of more than 6,000. Naval Medical Center San Diego is first and foremost a military command. The center has five medical mobilization teams including the hospital ship USNS Mercy, whose personnel are drawn from the hospital staff. These teams deploy to the Western Pacific and to Southeast Asia at various times during the year. It is the center's mission to insure Sailors and Marines on board those ships have access to quality medical care, if needed. Throughout its proud history, Naval Medical Center San Diego has established itself as a leader in the field of medicine. That reputation for excellence continues today as the staff propels NMCSD into the 21st century.

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